Seminar Overview

Master Presenters Academy

TREOC MASTER PRESENTERS ACADEMY
How to make your message their mission

Ever tried to sell, persuade or teach and noticed your audience’s eyes glazing over? Even good presenters will have to face audiences who would rather be on Clifton beach. The Master Presenter Academy will give you everything you need to ensure that when you talk, your audience is riveted. Specially developed for the TREOC Business Academy, this is a high level programme designed to take you from okay to outstanding.

The skills you develop at the MPA will not only turn you into a brilliant presenter and facilitator they will massively enhance your overall power of influence. Far from a standard business presentation skills course this programme will turbo-boost your communication, sales and leadership.

Created by top international speaker and author Justin Cohen, you will get insider secrets to how professional speakers educate, inspire and transform their audiences. The Master Presenter Academy will show you how to use non-verbal communication, audio-visuals, story-telling and humour to make you as entertaining as Hollywood. You’ll get cutting-edge techniques that earn professional speakers like Justin Cohen many thousands of rand an hour. You will discover:

  • Foundational principles that every great presenter has to have
  • Facilitation skills that top consultants use to drive transformation
  • How to create and tell stories that keep audiences riveted
  • The power of your non-verbal communication
  • How to be screamingly funny with five simple humour techniques
  • The insider secrets to becoming an inspirational speaker

What they’re saying about course creator and presenter Justin Cohen:

Justin electrifies his audience … he was the best speaker.
Eric Peacock, Chairman, Academy for Chief Executives, UK

‘I think the standing ovation Justin got says it all!’
Leanne Burrows, Key Accounts Executive, STER KINEKOR

‘Justin delivered a powerful message that will have a long lasting effect on our people. We are experiencing early returns on our investment with a clear increase in sales numbers.
Raymond O’Neil, MD, HSBC MIDDLE EAST

Justin Cohen is the author of two books and seven audio books. He produced and presented an SABC3 talk show, where he interviewed experts on success such as American Presidential consultant, Dr John Maxwell. He speaks and trains internationally. Justin’s areas of expertise are in motivation, sales, influence, and leadership. He has an honours degree in Psychology.

COURSE CONTENT

Part 1: Foundational Presentation Skills

Duration 2 Days

Course Outline

    1. Presentation skills
  • Creating a great first impression
  • Connecting with an audience
  • Building rapport
  • Audience participation
  • Building interest
  • Opening and Closing
  • Creating and learning Content
  • Non-verbal communication
  • Dress
  • Dealing with nervousness
  • Visual aids and supporting materials

    2. Facilitation
  • Training, facilitation and presentation – What’s the difference?
  • Icebreaking activities
  • Dealing with different personality styles
  • Tips to dealing with unresponsive audiences
  • Dealing with disruptive audience members
  • Listening skills and empathy
  • Managing group work
  • Creating a supportive learning environment
  • Handling questions and answers
  • Collecting feedback

    3. Staging
  • Positioning yourself correctly in relation to the audience
  • Audience set-up and lighting
4. Using visuals
  • Benefits and pitfalls
  • Learning value
  • Entertainment value
  • Do’s and Don’ts
  • When the equipment fails

    5. Body Language
  • Group dynamics
  • How to use gestures to convey meaning and emotion
  • How correct posture builds authority
  • The difference between negative and positive body language

    6. Facial Expressions
  • Facial awareness
  • Developing facial flexibility
  • Using facial expression to convey meaning and emotion

    7. Vocal Style
  • Building the vocal muscles
  • Conveying meaning and emotion through the voice
  • The relationship between vocal tension and stress
  • Kill boredom, kill the monotone
  • Vocal exercises to build flexibility
  • Breathing exercises
  • Improving articulation

The Trainer

Our selected trainer is one of South Africa’s top, independent corporate trainers. Having worked with many of the countries most prestigious training organizations she has deep insight into a number of the best training methodologies. She has trained at every level right up to board members of JSE listed companies.

‘She captivates you with her voice and presence, you are drawn to her – she inspires you.’
Shakila Briajraj, Business Development Manager, Aptus Integrated Solutions

‘Undoubtedly and unarguably, her standard and knowledge cannot be matched.’
Bontsi Ngouasheng – MTN South Africa

‘When she speaks, everyone listens, she is the best teacher’
Mercy Shato, Aptus

‘She is informed, inspirational, passionate and making waves.’
Cheryl Hlabane - BDTS, Director

‘She was the best speaker and trainer I have ever learnt from’
Senior Sales – MTN

‘Amazing and so inspirational and knowledgeable on presenting – sharing personal experience makes it so interesting and worthwhile’
Kosi - UYF

Part 3: What’s your story? How to master the ultimate form of influence

Duration 1 Day

'Stories are the single most powerful weapon in a leader’s arsenal.'
Howard Gardner, Harvard University

At the heart of every great presentation you will find stories. From the bible to the Chicken Soup for the Soul series (the best-selling book franchise in history) stories consistently rank as the most popular form of communication. More than great entertainment, stories stick like nothing else. If you hear ten facts you’re lucky if you remember one, where as if you hear a story you’re likely to remember the whole thing that’s because the more sensory and emotional the information the better it is retained. Stories are also the best way to overcome resistance. They don’t tell us what to think nor do they take us on a journey in someone else’s shoes after which they allow us to draw our own conclusions. Lessons are much more powerful when we figure them out ourselves.

Story-telling is an art. This session will develop your natural story-telling talent. You will have the opportunity to create your own personal stories that best teach, lead, sell and persuade.

  • The DART method™ four-step story creation process
  • Turning dead stories into living ones
  • Painting the pictures in their heads
  • Making your message their mission
  • Turning an entertaining story into a life-changing one
  • Bringing humour into your story
  • Why story-listening can be more important than story-telling
  • How to use story-selling to close deals

This session will be led by international speaker and author Justin Cohen.

The TREOC Business Academy recently provided this three-day programme to their high level business coaches. Each and every coach scored the programme 100%. Here were some of their comments:

‘Totally exceeded expectation!’

‘Incredibly valuable.’

‘Only wish I’d done something like this earlier in my career.’

Back to Seminar...